Would I recommend this product to my mother or best friend? It’s tempting to recommend something when there’s a commission attached. But would you encourage your mom or best friend to spend their time and money on this thing? Be honest.
To sum it all up, making your first affiliate commission requires a bit of work but if you break it all down and follow it step by step, it won’t seem so overwhelming at all. Here’s a quick recap of what you need to do:
When recommending an affiliate product, everything hinges on your affiliate link. If you don’t use your affiliate link, or you use the wrong one, you won’t be properly credited for any resulting sales and therefore won’t get paid.
When I first started, my overwhelming (and totally naive) impulse was to fill my pages with words and links that screamed “BUY THIS NOW!”. I didn’t help the reader learn why they should have this product. I only wanted them to click a link which would hopefully lead to a commission for me.
Keep your company’s business goal should also be top of mind. If your goal is attracting new customers, then maybe affiliates driving that type of traffic might be offered a better rate. And you may want to look at having different commission rates for different types of affiliate s- such as coupon affiliates, PPC affiliates, and super affiliates. Each of these groups has different strengths and will need to be addressed separately. You can also offer split commissions, whereby the commission is divided among multiple affiliates that participated in the process.
It is all too common to be working on one thing when all of a sudden, something “shiny” comes through your inbox or is mentioned in a forum you frequent. Then off you go chasing some new idea to make money online.
Will my target audience realistically spend this amount for the product? Again, your reputation is on the line here. Is the product you are thinking of promoting priced reasonably for your audience? When I was writing my ebook, I was stuck on pricing. I asked around for opinions. A number of people suggested I price my ebook at $47! Their idea was to price according to value, not size. In my mind that was crazy. My network was composed of a lot of stay-at-home bloggers, and my collective audience was comprised mostly of people without a whole lot of disposable income. There was no way anyone was going to pay $47 for my 30-page ebook.
If you have built up an email list, you could also promote your affiliate offers via email promotions. Just make sure you build up a relationship with your audience first instead of going for the hard sell straightaway. The emails you send out must contain your affiliate links to products so when your audience click through. the sale is attributed to you.
“Tools I Use” or “Things I Love” page – Many readers enjoy seeing a handy list of your favorites, plus it’s an easy and excellent way to highlight some affiliate links. Here’s mine. Refer to any posts you have written about that tool / resource or include a description of how it has helped you.
Affiliate marketing is a common way people make money online. For me, affiliate marketing is my largest income stream. It’s also my favorite income stream because it gives me the most freedom and flexibility. I have written repeatedly about affiliate marketing in the past. This post puts it all in one place.
Affiliate networks are good for publishers because publishers can find, sign up for and manage several affiliate programs under one umbrella (the affiliate network). Also, companies typically are monitored by the network which gives affiliates peace of mind.
Great, practical tips. I especially like #8. I went through much the same thing when pricing my ebook. It goes to show you that who you’re marketing to, their life style and values all have an impact.
These are great because they are an easy stepping stone into a sales funnel without jumping immediately to a sale. A lot of people are willing to grab a freebie. If the advertiser is skilled a nurturing them in the sales funnel, they are more likely to purchase in the end.
Myth #3: Affiliate marketing is passive income. Affiliate marketing approaches passive income, but only once you’ve put in a great deal of work on the front end. If you take the time to build trust among your audience, there does come a point when affiliate marketing becomes almost passive.
I routinely turn down offers for free product or free trials by advertisers. I buy products with my own money and try them out as a paying customer. After all, if I’m part of my target audience and the advertiser can’t convince me to buy, it’s unlikely my audience will be convinced to buy either.
Don’t exhaust all the information about the product with your link. Offer enough information to your readers so they know what the link is, but I don’t recommend giving too much detail on your own site for a two reasons. First, product information, like price, often changes. If you mention the price on your site and someone clicks over and finds a different price, it’s confusing. Second, many times, the product details and features are better explained by the makers of the product. It’s best to stick to your own experience on your site.
For example, if you routinely talk about grilling meat, recommending your favorite butcher knife is probably a natural fit. If, however, you talk about landscape design, your favorite butcher knife is probably not a natural fit.
Win-win-win. The advertiser wins because they only pay when a purchase is made (as opposed to the shotgun approach of paying to advertise to the masses and waiting for a small percentage to actually buy). The affiliate wins because they make money while providing helpful advice. The customer wins because they get a trusted recommendation for something they might not otherwise have known about.
Freedom & flexibility. Because the seller is doing the heavy lifting of creating, customer service, etc., affiliates have more time to focus on what they want to do, while still making money in the background.
The AffiloTheme is a great option. Completely customizable, and built specifically for affiliate marketers, you can use this WordPress theme to bypass much of the initial learning curve other affiliate marketers will experience. You can also search for themes on a site like Theme Forest.
Thanks for all the information I am slowly working my way through your list of do’s and donts! ! I’ve been approached by a website that wants to develop editorial content for my blog featuring home improvement tips from their”national client” and pay me $40 a year for reviewing and publishing their content. Boy, I am just not sure how this all works? Any words for when we are approached by others to write for our blogs?
Do they value and help their affiliates? Some affiliate programs do an exceptional job of communicating with their affiliates, notifying them of upcoming sales, offering marketing advice or tools, offering contents and prizes during promotions and more. These types of affiliate programs are a pleasure to be a part of. Ultimate Bundles is an excellent example.
Affiliate marketing is something I’ve been doing ever since 2009 on an architecture related website, promoting an exam software product that has since generated $200,000 in commissions over the years.
2nd tier. If you are an affiliate for a particular program and you refer others to sign up for that affiliate program, a 2nd tier program will pay you when the affiliates you referred make sales. For example, I am an affiliate for Ultimate Bundles. If you join their affiliate program via my 2nd tier affiliate link here. I will get a small percentage of any sales you make going forward.
Do they have a lot of products I could promote? Note that you can become an affiliate for large companies once, and then promote any of their products. For example, you can become an affiliate with Amazon (“Amazon Associate”) once and promote any of their products.
Thanks for the great tips. Sometimes, I have a big image of a product at the top of a post and a smaller image elsewhere. These products perhaps are offered at more than one merchant that I have affiliate status with, so I may link one image to one merchant and the other to another merchant.
I have just recently started following similar steps and have to say if anyone really wants to Succeed in Making money online you need to be following these steps or you will fail… You have to think of your online venture has a business and has with any business you must start with the foundation and build it up form there. Good luck to all are willing to put the time in to actually build your business.
My biggest problem is getting started , everyone I talk to says I know everything I need to know to get started but for some reason I don’t know where or how to start ?? its like I freeze and draw blanks. I don’t know if i’m scared or what it just don’t happen and I need to do this iys all I think about if I don’t get started and making money soon I will lose everything , and you would think that with that kind of motivation I would have started 6 months ago . I need serious help I will literally be in the street in 2 months!! somebody please help !!!! I don’t know if I just need to be told what to do ? i’m just stuck… Please contact me email@example.com
For example, the content on Super Weddings is useful whether you’re organizing a wedding today or next year. All the content on the site is created accordingly. To make things easier for the audience, it is separated into categories to make it very convenient for the reader to find what they’re looking for. This, of course, is also very good for SEO.
I personally prefer to do it that way–you can create a more convincing review that’s more likely to make sales. It’s not always possible or practical, though; for example, would you break up with your significant other just to test a product for getting your ex back? 😉 In cases like that, or if the product is expensive, it’s usually best just to use the vendor’s affiliate resources instead.
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