That said, if you’re interested in building affiliate sites that sell, I also suggest checking out our AffiloBluePrint, which includes our custom AffiloTheme for websites and a bunch of other bonuses — and complete support so you can create a site that earns you commission with ease:
The easiest and most common way to start building an audience for a website is via social media. Depending on your niche and industry, you can choose from Facebook, Twitter, Instagram, Pinterest and several other niche and location-specific networks. Building up an engaged and interested following on social media is a great opportunity to build relationships and once you have their trust, promote your products and services to them.
Sometimes you find out an advertiser uses an affiliate network when you apply to an affiliate program directly. For example, if you want to become an affiliate for Genesis WordPress themes, you might go to the StudioPress website (StudioPress makes Genesis) and click the “Affiliates” link in the footer like so:
However, if you are selling a niche product (with a smaller market potential – for example: commemorative and collectable plates) you may need to offer a higher commission rate to entice affiliates to join the program. You’ll have fewer affiliates but they will be highly motivated. This can result in more sales for your and ultimately more revenue.
Take advantage of marketing tools whenever possible. Many affiliate programs offer useful resources to their affiliates aimed at helping affiliates make more sales. These range from monthly newsletters highlighting upcoming sales, tips or affiliate case studies, Facebook Groups just for affiliates, private webinars explaining marketing strategies in depth and more. Ultimate Bundles does this exceptionally well.
Sometimes you find out an advertiser uses an affiliate network when you are browsing the list of advertisers in your affiliate network. For example, I might be logged into ShareASale and do a search for “Merchants” (their term for advertisers) in the Home & Garden category. When I do, I see that Wayfair runs its affiliate program via ShareASale._
I would give this a hand of applause on this informative article. My only concern is I think I’d rather take number 4 and 5 next to #2 and #3 next to 5. After building a site you are to post something on it right? So by then you have to start posting valuable post already, if not how will be merchants grants you as an affiliate if they don’t see any post? Then you got that valuable information posted, it will gives you a long term good impression and when the merchant see this, good affiliate and better once would ask you to be their affiliate. It is just my thought though, what can you say about it Justin?
Don’t exhaust all the information about the product with your link. Offer enough information to your readers so they know what the link is, but I don’t recommend giving too much detail on your own site for a two reasons. First, product information, like price, often changes. If you mention the price on your site and someone clicks over and finds a different price, it’s confusing. Second, many times, the product details and features are better explained by the makers of the product. It’s best to stick to your own experience on your site.
Keep a promotional calendar. You probably have an editorial (or content) calendar to help keep track of the content you will create. Likewise, use a promotional calendar to keep track of affiliate offers you will promote. I prefer to use my promotional calendar first and then align my editorial calendar to it.
Let’s face it: technology, especially the internet, can be pretty daunting to try to grasp, and with terms like malware, cursor and spam, it also seems pretty dangerous. So kudos to the guys who decided e-commerce and affiliate marketing should rely on an innocuous technology called a “cookie.”
Hi Shyne! We’re thrilled to hear you’re going to give affiliate marketing a try. If you ever need help, you can reach out to our support team at https://www.affilorama.com/support or your fellow affiliate marketers at https://www.affilorama.com/forum/
A way to communicate with people (like a blog, not social media). Sometimes this is called a platform. It might be a blog, a website, an email list or some other online presence where people listen to what you have to say.
Commission rates vary widely depending on the affiliate program. Amazon Associates, for example, pays a tiny percentage of sales (just a few percent). Some affiliate programs (digital products especially) often pay close to 50%.
Affiliate networks are good for publishers because publishers can find, sign up for and manage several affiliate programs under one umbrella (the affiliate network). Also, companies typically are monitored by the network which gives affiliates peace of mind.
For example, when I began teaching others how to start their own blogs in 2010, it was a no-brainer to recommend the hosting company I was already using. I became an affiliate and have made thousands of dollars since.
Do they work hard on their sales strategies? Look for companies with strong sales pages, funnels, incentives (like free, accompanying webinars) and launches. Elite Blog Academy does these things well.
Mistake #5: Promoting a lot of affiliate products instead of just a few. Once you start affiliate marketing, you realize how easy it is to share affiliate links. Instead of becoming an affiliate for a lot of different products and sharing them liberally, I recommend concentrating on just a few and sharing them intentionally. It doesn’t seem as spammy, plus you can be sure the products you do promote are closely aligned with your brand and message. Deep is better than wide.
Finally, once your site is ready, it’s time to create content for it. The content you create must be relevant to your niche but also interesting and engaging enough to keep your audience coming back. You should also ensure the site content is search engine-friendly. More details about content creation in Step 4.
First, don’t let this question worry you. It’s really of little consequence in the big scheme of things. In fact, it’s a minor issue in the process below. Still, I realize it can be a bit confusing, so I’ll address it here.
You don’t get buyer’s info to use later. A buyer’s information is extremely valuable, but in this case, the advertiser gets to keep it and you never see it. The advertiser can then pitch products or services to that buyer for months or years down the road, potentially making a lot more money in the long run.
Affiliate marketing is a common way people make money online. For me, affiliate marketing is my largest income stream. It’s also my favorite income stream because it gives me the most freedom and flexibility. I have written repeatedly about affiliate marketing in the past. This post puts it all in one place.
One last note. I’ve been asked what I think of other affiliate marketing resources, both free and paid. I’m familiar with some of them, not all. I’ve read ebooks, watch videos, bought courses and more. So far, the only paid-for course that has impressed me enough to recommend is Kayla Aimee’s Affiliate Acceleration: Impactful Strategies To Increase Your Passive Income.
It can feel overwhelming to do all the necessary work involved in setting up your site and building your reputation. But trust me, once you’ve made that first sale, all the hard work will be worth it!
Some good tips. I fully agree that it’s all about trust and it is always good to recommend an affiliate product that you have actually used. Why risk your reputation on a product you don’t know if it’s any good or not? If people buy one dodgy product from your site, they will probably never make that mistake again. That it why my blog strongly advocates ethical affiliate marketing. It’s the best long term stragey for affiliate marketing success.
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Evaluate the size of your market, the potential size of the market, and what you charge for your product. Conventional wisdom says that if you are selling a mass marketing product or a product with a large market potential, you may have to offer lowers commission rates; of course, your profit will be based on volume.
If you partner with an advertiser who uses an affiliate network to run their affiliate program, your interactions will take place via the affiliate network, not with the advertiser directly. This includes applying for the program, finding your unique affiliate links, tracking your sales and getting paid.
Will my target audience realistically buy this product? Put yourself in your audience’s shoes. What are they most likely to buy? If your blog is mainly about frugal living, your readers probably aren’t going to buy luxury products, so promoting high-end clothing might not work so well.
There are many places to share affiliate links, but before you do, always check the terms and conditions for affiliate programs. Some prohibit sharing your affiliate links in certain places (the obvious example is Amazon which does not allow affiliate links in emails).
Hi, Nice article. I am not sure about the process though. I can understand, finding a niche. But, when it comes to affiliate programs I get a little lost. Would I be promoting someone else’s products? If so, no problem. I know I need to research high end products with gravity, are these products ones in certain stores, or companies, etc.?? If so, do I need to get permissions to be on an affiliate program with that company? Also, if it is products with a company, then how do I offer promotions on their products since they are not mine? Thank you, Nanette Vlahusich
The AffiloTheme is a great option. Completely customizable, and built specifically for affiliate marketers, you can use this WordPress theme to bypass much of the initial learning curve other affiliate marketers will experience. You can also search for themes on a site like Theme Forest.
Thanks for the tips! I think it is very easy to side track these days with so much marketing noise about Affiliate Marketing especially if there’s too much focus on selling the product instead of promoting a second opinion or solid content.
This is really helpful. I’ve been blogging on and off for years but this is my first time to try and use affiliates. My husband and I were just having a pow-wow session about how to take our infant site up a notch. This is just in time.
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