Let’s face it: technology, especially the internet, can be pretty daunting to try to grasp, and with terms like malware, cursor and spam, it also seems pretty dangerous. So kudos to the guys who decided e-commerce and affiliate marketing should rely on an innocuous technology called a “cookie.”
Mistake #4: Promoting products that are irrelevant, low quality or unhelpful. If you lose trust by promoting bad products, you lose readers. If you lose readers, income across all income streams decreases. Only promote things that truly benefit your audience.
I would give this a hand of applause on this informative article. My only concern is I think I’d rather take number 4 and 5 next to #2 and #3 next to 5. After building a site you are to post something on it right? So by then you have to start posting valuable post already, if not how will be merchants grants you as an affiliate if they don’t see any post? Then you got that valuable information posted, it will gives you a long term good impression and when the merchant see this, good affiliate and better once would ask you to be their affiliate. It is just my thought though, what can you say about it Justin?
There are many places to share affiliate links, but before you do, always check the terms and conditions for affiliate programs. Some prohibit sharing your affiliate links in certain places (the obvious example is Amazon which does not allow affiliate links in emails).
Will my target audience realistically spend this amount for the product? Again, your reputation is on the line here. Is the product you are thinking of promoting priced reasonably for your audience? When I was writing my ebook, I was stuck on pricing. I asked around for opinions. A number of people suggested I price my ebook at $47! Their idea was to price according to value, not size. In my mind that was crazy. My network was composed of a lot of stay-at-home bloggers, and my collective audience was comprised mostly of people without a whole lot of disposable income. There was no way anyone was going to pay $47 for my 30-page ebook.
Experiment. Experiment with different promotional tactics, networks, types of content, ad sizes, text links vs. images, placement on your page, etc. Sometimes there are vast differences in revenue when small tweaks are made. Try different things constantly. Just because something works for someone you know doesn’t mean it will work for you.
However, you can still make money as an affiliate even if you don’t have tons of traffic. I have a fraction of the traffic many fellow affiliate marketers have and yet my income rivals and in some cases exceeds theirs.
Promote products that are stepping stones to products you will create in the future. This is a bit more advanced, but is a great way to think ahead. Amy Porterfield suggests thinking about the first thing your followers will need in order to get started with what you provide. For example, I teach people how to blog, so the first thing they need to start a blog is hosting. That’s why I am an affiliate for hosting.
Thanks for all the information I am slowly working my way through your list of do’s and donts! ! I’ve been approached by a website that wants to develop editorial content for my blog featuring home improvement tips from their”national client” and pay me $40 a year for reviewing and publishing their content. Boy, I am just not sure how this all works? Any words for when we are approached by others to write for our blogs?
Know when to wait. Some affiliate programs require a certain level of traffic, subscribers, etc. If that’s the case, I say it’s better to wait to apply for that program instead of applying and hoping for the best. You risk being labelled the person who can’t follow guidelines and you might also risk not be allowed into the program when you do meet the qualifications.
Be an affiliate marketer for offline merchants as well. We’ve all seen brick & mortar businesses offer a discount to those who provide a referral. If you have a local blog and promote the products or services of a local business, ask them how you can be included in their referral program.
Will my target audience realistically buy this product? Put yourself in your audience’s shoes. What are they most likely to buy? If your blog is mainly about frugal living, your readers probably aren’t going to buy luxury products, so promoting high-end clothing might not work so well.
Reach out to the affiliate manager. Most programs have at least one person tasked with managing affiliates. Don’t spam, don’t whine and don’t badger them, but make a personal connection with them if you can.
For example, the content on Super Weddings is useful whether you’re organizing a wedding today or next year. All the content on the site is created accordingly. To make things easier for the audience, it is separated into categories to make it very convenient for the reader to find what they’re looking for. This, of course, is also very good for SEO.
We’re here to help show you how to learn affiliate marketing. I recommend working your way through our free lessons first: https://www.affilorama.com/lessons These will teach you the basics of site building, creating content, and perfecting your sales and marketing strategies.
Contact the company directly. If you use a product or service and want to recommend it but you can’t find evidence of an affiliate program, consider approaching them and asking if they are willing to set one up (maybe with your help). Highlight your audience and the value of your recommendation. Explain that an affiliate program is simply rewarding happy customers (you!) for promoting, and they don’t have to pay until a sale is made.
I personally prefer to do it that way–you can create a more convincing review that’s more likely to make sales. It’s not always possible or practical, though; for example, would you break up with your significant other just to test a product for getting your ex back? 😉 In cases like that, or if the product is expensive, it’s usually best just to use the vendor’s affiliate resources instead.
Promote products relevant to your niche. Be a student of your niche. Listen to what others talk about. Note problems people have or holes that need filling. Find products that will help. Buy them. Use them. Recommend the best.
Courses you’ve taken & liked. Some of mine are Affiliate Acceleration: Impactful Strategies To Increase Your Passive Income, Self Publishing 101 and Page Strategies (for building your Facebook Page).
Keep track of affiliate links. Use a simple spreadsheet. I use Airtable. Some people use the PrettyLink plugin to keep track of their affiliate links. (I don’t use the PrettyLink plugin because I use as few plugins as possible and some affiliate programs prohibit it since it cloaks your affiliate links.)
For example, my audience is made up of people who want to start a blog and make money online but have limited time, budget and technical know-how. I can speak to this audience because that was me when I started 14 years ago!
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Ultimate Bundles. Every year a huge bundle of products are released at a significantly reduced rate. These sales can be quite lucrative for affiliates. Click the link to see if any of the upcoming bundles are in your niche.
If you’re a newbie to building sites, the easiest way to set up a site is by using WordPress. The WordPress CMS is very easy to use and while coding skills can come in handy, for the most part you will not require any tech knowledge to set up your site.
Before I share the strategies that I’ve used to generate over $100,000 in affiliate commissions per month at this point, there are two extremely important rules I use when promoting products that are not my own. You don’t have to use these rules in order to become an affiliate or be successful at it, but it’s what has helped me grow my affiliate income tremendously over the last couple of years:
Once you’ve decided on a niche, it’s time to find out what’s out there in terms of programs and products to promote. You’ve probably already done a bit of research for this while researching your niche — now you need to dig deeper.
Create a blog and create tons of content related to your niche. You don’t (nor shouldnt) sell affiliate offers in every piece of content. Ideally, you want to aim for a content to promotion ration of 5:1. This is what Google is looking for. Always keep Google happy.
Promote products you already use. What things do you use and love? Keep a list. Find the affiliate program for them. Of course, never write about a product or service you love without becoming an affiliate for it first!
I absolutely love your post about Affiliate Marketing for Beginners: How to Make Your First Affiliate Marketing Sale in 7 Steps. Over the years I have found that people put too much emphasis on “how to make more sales” versus teaching techniques as to how a beginner can make their first sale . Understanding how to make that first sale is key.
For example, when I began teaching others how to start their own blogs in 2010, it was a no-brainer to recommend the hosting company I was already using. I became an affiliate and have made thousands of dollars since.
Very well written! Thanks for sharing these tips. Something as simple as adding your affiliate link to images is one I’ve overlooked sometimes lol. What has worked the best for me is adding bonuses to the affiliate offer.
You don’t control the product or service. Just like you don’t control your audience’s experience with an advertiser, you don’t ultimately control the product or service itself. If they don’t like the product, it can reflect poorly on you as well.
As we reach a tipping point in the future of authentication, IBM surveyed nearly 4,000 adults to examine global and generational preferences about passwords, biometrics, multifactor authentication and more. The results reveal that users are increasingly security-aware when it comes to protecting their digital identities online, and that biometric authentication is beginning to break into … Continue Reading…
One last note. I’ve been asked what I think of other affiliate marketing resources, both free and paid. I’m familiar with some of them, not all. I’ve read ebooks, watch videos, bought courses and more. So far, the only paid-for course that has impressed me enough to recommend is Kayla Aimee’s Affiliate Acceleration: Impactful Strategies To Increase Your Passive Income.
Thanks for the tips! I think it is very easy to side track these days with so much marketing noise about Affiliate Marketing especially if there’s too much focus on selling the product instead of promoting a second opinion or solid content.
Once you are cleared to promote a particular product and you understand the terms for that campaign, look through the list of available graphic and text links for that product. Copy the HTML code provided. This code has your unique ID in it. Use this link whenever you link to the product.
For example, The Wire Cutter is focused on writing reviews of several different kinds of products and helping their readers make the best decision about the product they want to buy. After reading a review on their site, if the user clicks through to the product/service using the affiliate link, The Wire Cutter will earn a commission from.
Win-win-win. The advertiser wins because they only pay when a purchase is made (as opposed to the shotgun approach of paying to advertise to the masses and waiting for a small percentage to actually buy). The affiliate wins because they make money while providing helpful advice. The customer wins because they get a trusted recommendation for something they might not otherwise have known about.
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