Affiliate networks are good for publishers because publishers can find, sign up for and manage several affiliate programs under one umbrella (the affiliate network). Also, companies typically are monitored by the network which gives affiliates peace of mind.
We’re here to help show you how to learn affiliate marketing. I recommend working your way through our free lessons first: https://www.affilorama.com/lessons These will teach you the basics of site building, creating content, and perfecting your sales and marketing strategies.
In addition, some market segments use a specific payment model. For example: the financial space generally pays affiliates a flat fee, while travel is typically based on a percentage of the total order that the affiliate sends to the merchant.
Don’t exhaust all the information about the product with your link. Offer enough information to your readers so they know what the link is, but I don’t recommend giving too much detail on your own site for a two reasons. First, product information, like price, often changes. If you mention the price on your site and someone clicks over and finds a different price, it’s confusing. Second, many times, the product details and features are better explained by the makers of the product. It’s best to stick to your own experience on your site.
Keep track of affiliate links. Use a simple spreadsheet. I use Airtable. Some people use the PrettyLink plugin to keep track of their affiliate links. (I don’t use the PrettyLink plugin because I use as few plugins as possible and some affiliate programs prohibit it since it cloaks your affiliate links.)
The CJ Network is capable of tracking and processing an enormous volume of actions and transactions. In 2011 alone, Commission Junction tracked a total of over 3 billion website visits, 175 million transactions and over $6 billion in online sales.
Write honest, real reviews about products. Build up trust with your audience, and remember that they rely on your opinion. Don’t just point out all the positives of a product and gloss over the negatives. An honest opinion will be valued. Add compelling images and make mention of useful features, specifications and other details.
Some people remember the 1990’s as a tremendous period of growth for grunge music and Jim Carrey films. While this is true, most people will probably tell you the 90’s were responsible for this big, beautiful, technology called the World Wide Web (aka the internet, the web, the vast digital ocean of information at our finger tips). And with any new technology or media, companies quickly realized they had a new opportunity to market their products and services to consumers via the millions of websites they visit every day.
Always disclose. You must let your readers know when you are using affiliate links. Read my post, Are You Disclosing Properly? for more. An image disclosure or general disclosure at the bottom of your site is not sufficient.
Myth #4: You can make money quick with affiliate marketing. It’s true, you can get set up as an affiliate marketer in little time, but if you want to make good money as an affiliate marketer it’s going to take a while to build the relationships necessary to sustain it.
First, don’t let this question worry you. It’s really of little consequence in the big scheme of things. In fact, it’s a minor issue in the process below. Still, I realize it can be a bit confusing, so I’ll address it here.
Amazon Associates is an affiliate marketing program run by Amazon which allows you to sell its products on your own website in exchange for a cut of the profits. This enables you to boost your product range, test new types of products on your audience or even build a full business around this and perhaps other affiliate programs. For small businesses that currently sell products online, this could represent a great source of added revenue, if you sell additional products through Amazon, without worrying about getting the products yourself. Amazon conducts the sales and ships them directly to the client.
People want to hear from other people when making a decision to buy a product or not — that’s why the reviews on Amazon products are so powerful. Those reviews are genuine feedback from people who (usually) have absolutely nothing to gain if someone buys that product or not.
However, you can still make money as an affiliate even if you don’t have tons of traffic. I have a fraction of the traffic many fellow affiliate marketers have and yet my income rivals and in some cases exceeds theirs.
The wording of your disclosure matters. On Facebook, for example, people avoid using the word “affiliate” because it doesn’t get things seen. However, Amazon will kick you out if you use wording that isn’t clear.
Take advantage of marketing tools whenever possible. Many affiliate programs offer useful resources to their affiliates aimed at helping affiliates make more sales. These range from monthly newsletters highlighting upcoming sales, tips or affiliate case studies, Facebook Groups just for affiliates, private webinars explaining marketing strategies in depth and more. Ultimate Bundles does this exceptionally well.
The easiest way is to go through our training modules and lessons. We cover everything you need to know, from how to do the keyword research to marketing techniques to increase traffic and grow your audience. You can find those lessons here: http://www.affilorama.com/lessons
Ask for special discounts or coupons. Many times affiliate managers are happy to create special coupons just for your readers. Not only is a unique coupon another way to track the effectiveness of your affiliate sales, it’s also another reason to share your affiliate link with your audience. Plus, who doesn’t love a discount?
With the emergence of search engines in the mid-1990’s, the internet ballooned into a massive e-commerce and information machine. Website owners were creating valuable content and providing tremendous benefits to their visitors, and these website owners wanted to be compensated for their hard work. Early forms of online advertising like CPM or fixed placement started seeing competition from emerging, more accountable forms of online advertising, like affiliate marketing. So, what is affiliate marketing?
Be an affiliate marketer for offline merchants as well. We’ve all seen brick & mortar businesses offer a discount to those who provide a referral. If you have a local blog and promote the products or services of a local business, ask them how you can be included in their referral program.
Evaluate the size of your market, the potential size of the market, and what you charge for your product. Conventional wisdom says that if you are selling a mass marketing product or a product with a large market potential, you may have to offer lowers commission rates; of course, your profit will be based on volume.
Do they work hard on their sales strategies? Look for companies with strong sales pages, funnels, incentives (like free, accompanying webinars) and launches. Elite Blog Academy does these things well.
The AffiloTheme is a great option. Completely customizable, and built specifically for affiliate marketers, you can use this WordPress theme to bypass much of the initial learning curve other affiliate marketers will experience. You can also search for themes on a site like Theme Forest.
Your audience’s trust. This cannot be overstated. Affiliate marketing is all about trust. When someone you trust recommends a product, you listen. Not so much when a stranger does. (In fact, if you’re like me, it often makes you skeptical.)
If you’re a newbie to building sites, the easiest way to set up a site is by using WordPress. The WordPress CMS is very easy to use and while coding skills can come in handy, for the most part you will not require any tech knowledge to set up your site.
Before I share the strategies that I’ve used to generate over $100,000 in affiliate commissions per month at this point, there are two extremely important rules I use when promoting products that are not my own. You don’t have to use these rules in order to become an affiliate or be successful at it, but it’s what has helped me grow my affiliate income tremendously over the last couple of years:
Great tips, some of them I am already following. It’s little hard to start initially and have some budget in mind for paid advertisement. What do you think how much budget should be sufficient for new bloggers?
Building an engagement or following is mostly done through social media. The first step is having a Facebook page or a Twitter account of your website so you can share new posts and other relevant info to others.
For example, when I have promoted the Genius Blogger’s Toolkit in the past, my bonus, Shorten the Toolkit, is my list of the best resources in the Toolkit (after going through every resource personally).
However, if you are selling a niche product (with a smaller market potential – for example: commemorative and collectable plates) you may need to offer a higher commission rate to entice affiliates to join the program. You’ll have fewer affiliates but they will be highly motivated. This can result in more sales for your and ultimately more revenue.
One last note. I’ve been asked what I think of other affiliate marketing resources, both free and paid. I’m familiar with some of them, not all. I’ve read ebooks, watch videos, bought courses and more. So far, the only paid-for course that has impressed me enough to recommend is Kayla Aimee’s Affiliate Acceleration: Impactful Strategies To Increase Your Passive Income.
There are several profitable niches that are also very popular among affiliate markets (e.g., weight loss). Before jumping on board with a hugely popular niche, make sure there’s enough room for you. That is — will you be able to make money and compete with already established marketers? If not, keep looking.
If you partner with an advertiser who uses an affiliate network to run their affiliate program, your interactions will take place via the affiliate network, not with the advertiser directly. This includes applying for the program, finding your unique affiliate links, tracking your sales and getting paid.
It takes time to build trust. Even though it’s easy to become an affiliate marketer, you won’t make money without an audience that trusts you first. Building trust takes time. In that way, it takes a lot of patience up front.
Review existing content. Have you ever mentioned a product in the past that you use? Maybe you didn’t even think about it at the time, but is there an affiliate program for it? Find out (just google “product/company affiliate program” like “Target affiliate program”) and update that content with your affiliate link.
Ask around. In my experience, if you establish a good relationship with other content creators (and especially if you are giving more than you are taking in that relationship), over time, most are more than willing to share tips and hints about what has and has not worked for them. A mastermind group is also a great place to get ideas.
If you are building a site that has the potential for information that will never age and remain useful for your audience, you have the opportunity to create what is known as evergreen content. It’s important to carry out extensive keyword research before planning any evergreen content for a site like this, as your site could hugely benefit from the proper usage of keywords within such content.
Keep your company’s business goal should also be top of mind. If your goal is attracting new customers, then maybe affiliates driving that type of traffic might be offered a better rate. And you may want to look at having different commission rates for different types of affiliate s- such as coupon affiliates, PPC affiliates, and super affiliates. Each of these groups has different strengths and will need to be addressed separately. You can also offer split commissions, whereby the commission is divided among multiple affiliates that participated in the process.
If your site is about children’s books and you promote car insurance, at best you’ll look like you don’t know what you’re doing. At worst, you’ll be branded a spammer. Once you develop a bad reputation as a spammer or an “out to make a quick buck” type of affiliate marketer, it’s incredibly difficult to go back.
Once you are cleared to promote a particular product and you understand the terms for that campaign, look through the list of available graphic and text links for that product. Copy the HTML code provided. This code has your unique ID in it. Use this link whenever you link to the product.
Finally, once your site is ready, it’s time to create content for it. The content you create must be relevant to your niche but also interesting and engaging enough to keep your audience coming back. You should also ensure the site content is search engine-friendly. More details about content creation in Step 4.
Affiliate marketing is the process of earning a commission by promoting another person’s (or company’s) product. Products exist in your target market right now (that people are probably already buying) and if you can become the resource that recommends those products, you can generate a commission as a result.
Would I recommend this product to my mother or best friend? It’s tempting to recommend something when there’s a commission attached. But would you encourage your mom or best friend to spend their time and money on this thing? Be honest.
i would like to see some few affiliate websites that have being set up already so i will know exactly how it looks like and so it can help me build mine, this is why i have not started and besides that fear is there, because I am not use to wordpress and the whole affiliate thing despite the fact that I have read books on it including your article. Another thing is that how do i start with writing content on my products (sales of make and female things is what i really want to go into), this i s another difficult task for me. thanks as i wait in anticipation for your reply.
These are great because they are an easy stepping stone into a sales funnel without jumping immediately to a sale. A lot of people are willing to grab a freebie. If the advertiser is skilled a nurturing them in the sales funnel, they are more likely to purchase in the end.
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